Where Can You Get Sydney Sweeney’s Bathwater Bliss Soap?

There’s still a chance you can get some.

In an era where celebrity branding knows no bounds, a new product launch by Dr. Squatch has managed to both bewilder and captivate the internet. The company’s latest creation, Bathwater Bliss, a bar of soap allegedly infused with a small amount of actress Sydney Sweeney’s bathwater, was destined for virality the moment it was announced. And viral it went.

Critics may scoff, but marketing stunts like these are evolving into serious business ventures. What was once a strategy created by OnlyFans influencers has now found its way into mainstream Hollywood. Sydney Sweeney, best known for her roles in Euphoria and The White Lotus, is at the center of this bizarre and wildly successful phenomenon.

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A post shared by Sydney Sweeney (@sydney_sweeney)

Soap Bars, Sold Out and Skyrocketing in Price

Bathwater Bliss launched just a few weeks ago and sold out almost instantly. Priced modestly at just $8 a bar, demand far outstripped supply. Despite early internet rumors claiming the soap bar featured a suggestively placed hole (which turned out to be false), that didn’t stop buyers from scrambling to get their hands on it.

In hindsight, even a much steeper price tag might not have slowed sales. Would it have been shocking if the soap retailed for $20? $50? Even $100? Probably not. As it turns out, the resale market is already testing those limits. Listings for Bathwater Bliss are now surfacing on eBay for $500, with some reportedly asking as much as $2,000 per bar.

Where to Buy It Now

If you’re hoping to snag a bar of Bathwater Bliss directly from Dr. Squatch, you’re out of luck. The official site is sold out. However, there is still a chance: the company is currently running a giveaway promotion, allowing fans to enter for a chance to win.

For those unwilling to leave things to chance, resale platforms like eBay are the only remaining option. Buyers should be prepared for an eye-watering markup.

As wild as it sounds, this story is a testament to just how far celebrity influence can go and how far people are willing to follow.